Backlinks, also known as inbound links are building blocks of your SEO. Search engines calculate the relevance of a keyword and the QUALITY of your backlinks.
- Inbound URLs link directly to your site
- Search engines consider them quality when those sites have content relevant to yours and of course;
- It is from a respected site
- The directing site is not a linkfarm
- Backlinks will give you a greater opportunity for higher conversion and click through rates
I was on a mission for a client to find out who was linking back to his membership directory site. I had some basic knowledge and tools for the metrics such as inputting “site:www.yoursite.com” into the search bar. I also found a few other sites that permitted me to put in the client’s URL and it would provide me with either a short list for free or we could pay for the full report. One of the sites counted 41,800 backlinks.
Search for Backlinks:
- Rapid becomes Searchmetrics Essentials: SEO Tools and Link Popularity
- Linkvendor – Professional SEO Tools
- Backlink Checker
- Get Email Alerts for New Backlinks with Open Site Explorer
- Backlinks Checker Tool – Backlink Watch
- Page2RSS will let you create an RSS feed for any web page. Thanks to Moz for this free option to create an RSS Feed for backlinks or pages that do NOT offer RSS Feeds.
BONUS: I loved the last option: Page2RSS for checking new backlinks and providing me with an immediate update via Feedly.
What about you?
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